{"id":2809,"date":"2021-02-24T15:02:57","date_gmt":"2021-02-24T20:02:57","guid":{"rendered":"https:\/\/forum.miami\/?p=2779"},"modified":"2021-02-24T15:02:57","modified_gmt":"2021-02-24T20:02:57","slug":"transform-your-marketing-with-content-that-teaches","status":"publish","type":"post","link":"https:\/\/forum.miami\/transform-your-marketing-with-content-that-teaches\/","title":{"rendered":"Transform Your Marketing With Content That Teaches"},"content":{"rendered":"\n
Traditionally, marketing has been a way to get the attention of consumers. However, with prevalent digital technology, modern consumers have a lot vying for their attention. Marketing has to go further today. It has to educate.<\/p>\n\n\n\n
Consumers have more access to information than ever. After seeing your product, consumers can quickly find reviews, buying guides, and more. If your marketing does not teach the lessons you want consumers to learn, there is a good chance they will discover other lessons instead.<\/p>\n\n\n\n
Here are four easy ways to start teaching your consumers in your marketing.<\/p>\n\n\n\n
Most marketing cliches start with flashy ads. While these ads still catch attention, you have to work harder to hold that attention. Consumers prefer interactive marketing. In particular, video marketing has been shown to be especially effective in the online space. By using a medium that consumers engage with most often, you can increase the efficacy of your advertising campaign. Consumers have more options than ever. It is very easy to just keep scrolling. If you want to break into this saturated online landscape, you have to educate consumers in a way that meets their needs.<\/p>\n\n\n\n